#1 – Copycats in the Industry [03:33]
#2 – Eugenia’s interesting story of how she invented her brow stencil [09:17]
#3 – What’s the best, most positive, development you predict in the beauty industry coming in the next five years? [14:45]
#4 – What are your tips for ageless beauty? [16:23]
“The thing that I feel is important right now is working with mature women.”
Eugenia’s favorite ageless beauty tips are:
Lifestyle
- Proper skin care
- Getting enough sleep
- Eating well
Investing In
- Using a hydrating foundation
- A brow pencil
- An eyeliner (tight-lining, specifically)
- A brightening, peach-tone concealer
- Beautiful blush
- Don’t skip lip liner!
What 3 products from your line should every MUA have in their bag? [20:10]
What’s the biggest lesson you’ve learned in your decades in the industry that you’d like to pass on to other MUAs? [21:14]
“I always look at the shape of the face as a room, and the features are the furniture.”
About Eugenia
Notable Achievements
- SENNA introduced the first brow shaping kit with stencils, the revolutionary Form-A-Brow® that launched a new beauty category.
- Eugenia received an Emmy nomination for the 46th Emmy Awards Outstanding Makeup for Bette Midler’s makeup in the TV movie, “Gypsy”.
- In 2016 Eugenia received The Makeup Show’s prestigious “Legendary Makeup Artist, Leader, Educator, and Business Owner” award.
- In 2017, Eugenia the 2017 Lifetime Achievement Award, in Recognition of Extraordinary Contributions to the Beauty Industry.
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P.S. If you asked me a beauty question, if I don't immediately know the answer, I must thoroughly research every question I receive, and sometimes do not have an immediate answer or I need clarity on unlisted ingredients in certain beauty products, sometimes getting a clear answer takes up to 3 weeks... have patience, it'll be worth it!
Beauty is about perception, not about make-up. I think the beginning of all beauty is knowing and liking oneself. You can't put on make-up, or dress yourself, or do you hair with any sort of fun or joy if you're doing it from a position of correction.
