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A Look at the 10-Step Korean Skincare Routine

A Look at the 10-Step Korean Skincare Routine

A Look at the 10-Step Korean Skincare Routine Whether you realize it or not, the Korean beauty industry has undoubtedly made its way into mainstream Western beauty culture and the hands of so many consumers. For more about the history of how Korean beauty brands have influenced the global beauty industry, read this. However, you’re […]

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Let’s Talk About the Korean Beauty Industry!

Let’s Talk About the Korean Beauty Industry! Sheet masks, cushion foundations, snail serum, bee venom treatments, 10-step skincare, “glass skin.” Does any of this sound familiar? If you spend just a little bit of time scouring the internet, you will definitely hear about one (or more) of these Korean beauty trends that have infiltrated international […]

6 Questions to Ask Before Buying Another Beauty Product

6 Questions To Ask Before Going Shopping for Makeup

6 Questions to Ask Before Going Shopping for Makeup Shopping for makeup and beauty products can be extremely overwhelming. I mean, paralysis by analysis is a real thing and I see more often times than not, people buying beauty products that don’t need, don’t know how to use, and products that won’t work for them. […]

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Is Makeup Artistry Your Business or Your Hobby?

Be Honest: Do You Have a MUA Business or Hobby? Did you know that January has been designated by the internet gods as National Hobby Month? I thought it was a good time to chat about whether or not you’re running a MUA business or hobby. Neither are bad, but you do need to know […]

The Beauty Industry Post COVID: 2021 In Reflection

The Beauty Industry Post COVID: 2021 In Reflection

The Beauty Industry Post COVID: 2021 In Reflection   Just to set the scene… 2020 didn’t look good on the beauty industry. The angels who kept the world running in 2020 quickly learned and experienced Maskne, which is now a household term describing the irritation and breakouts caused by wearing our masks all the time. […]

How to Stay Centered and Humble in the Beauty Industry - The Amazing Nicky Posley

How to Stay Centered and Humble in the Beauty Industry With Nicky Posley

  How to Stay Centered and Humble in the Beauty Industry with The Amazing Nicky Posley Cultivating the ability to stay centered and maintain inner peace is essential to your success and growth, no matter what industry you are in. As many of you know or might expect, the beauty industry is a fast-paced environment […]

Natalie Setareh military officer military spouse

Military Officer to Makeup Officer: Standing Out and Starting Over

I cannot remember that last time  I opened up my computer and started to type… without a plan or clear outline and started writing. This amazing career I’ve been fortunate enough to grow has taught me that in order  to avoid burnout I must (at least attempt) to remain organized. I drafted checklists, started to-do […]

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Top 5 Situations When Eyelash Extensions Can Come In Handy

Top 5 Situations When Eyelash Extensions Can Come In Handy Hello! I get sooo many questions about how to get longer lashes, and although I do know quite a bit about thus subject (I have a whole section in my book on lashes), I am not an expert when it comes to eyelash extensions. I […]

Makeup Kit

How to Have a More Sustainable Makeup Kit

How to Have a More Sustainable Makeup Kit     Makeup Artists can Have a More Sustainable Makeup Kit. Sustainability in the Beauty Industry is a hot topic and has been on my mind so much lately! Being a better beauty consumer plays a major role in cosmetic sustainability. There are simple and effective ways […]

Sustainable Beauty Tips

Sustainable Beauty: 4 Tips to Be a Better Makeup Consumer

SUSTAINABLE BEAUTY  4 Tips to Be a Better Makeup Consumer I don’t know about you, but lately I have been thinking A LOT about sustainability and specifically, sustainable beauty. I’ve also been trying to audit my daily routines to see where I can make small changes and improvements. As a makeup artist and educator, I’m […]

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