I really  want to wear makeup but I don't even know where to begin.

i'm overwhelmed


I've gotten older and my old makeup routine doesn't work for me anymore.

Nobody ever taught me how to wear makeup and I feel like I'm doing it all wrong. 


I want to live my most authentic life and express myself with makeup!

{ i was born this way }

{ i was born this way }

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learn to wear makeup

how do you want to learn how-to wear makeup? 

shop my book and online guides

work with natalie 1:1 to create a signature look

[online learning] the be your own makeup artist academy

I Need To Get My Feet Wet First,
Take Me To The Free Resources!

 create your signature look
white-glove head to toe image consulting

learn more

If you are looking for one-on-one, individualized attention, my Create Your Signature Look program was created just for those who take their life and image seriously.

This is a 12-week, hands-on life changing program open only twice a year.

Not only will I teach you how to wear makeup for the life you aspire but I've partnered with Amsterdam-based image consultant, Tammy Parrish. Together, we'll make sure your makeup & style is something you'll never have to worry about again! 

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the one-of-a-kind, be your own makeup artist academy

learn more!

Teaching people how to wear makeup was, for several years, my most requested service! 

However, I'm only one person -- and turning down people for one-on-one lessons was (is) seriously depressing.

The BYOMUA Academy is 100% self-paced and based off my book, "Be Your Own Makeup Artist." 

You WILL learn how to wear makeup.
You WILL have direct access to me to ask questions.
You WILL succeed.

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There's no one size fits all approach to makeup education. You may need a combination of methods to learn. All the content I create and services I offer are designed to build on top of what you already know or already have learned.

Please reach out directly for specific questions or check out my FAQs.

there's no 

one size fits all
to makeup

Knowing your skin type is no-joke, one of the most important things you can do for your skin health and complexion.

Your skin type is critical in knowing what kind of makeup works for (or against) you.  

In this guide, you'll learn:


- How-to troubleshoot your skin care routine
- The best skin care  "prescription" for your budget 
- Which makeup formulas work best for your skin 

P.S. your skin type is the most important piece of information you need in makeup

PSA 🚨 Most makeup woes can be troubleshooted with skincare and skin prep. #justsayin

irmak k.

“I keep following your work. Your approach towards makeup motivates me that the whole beauty industry can one day become more humanity-womanly oriented: respecting diversities and appreciated and accepting imperfection."


"Natalie did a personalized makeup review using Skype. She is very knowledgeable and I love the products she recommended. It was a fun makeup session!"

word on the street