I'm Natalie. No matter where you are on your makeup journey or hustle, I'm so glad you're here! I truly believe that makeup, when applied well, it can transform us in so many ways. My page is a space for inspiration, education, and advice. Thanks for being here & I'd love to connect with you!

HELLO beautiful!

Ask Me

Do you have a beauty or makeup question? Tap the button below and get advice from a pro. Your question may even become a future blog post!

Sign up to receive an email when new content hits the blog!  (And nothing else, I promise!)

you have questions. I have answers.

POPULAR CATEGORIES

Inside the brand

beauty tips

personal posts

ask setareh

education & business

Never miss a post!

Learn how to wear makeup with this inclusive book for beginners!

My Book

Podcasts

the ordinary skincare

Skincare

The Ordinary Skincare Routine: 5 Great Products for Oily Skin

  The first time I heard about The Ordinary was in 2017 on some blog post I happened to click in. Honestly, it sounded way too good to be true… an affordable brand with amazing benefits? Something doesn’t add up. Another thing that set off alarm bells for me is how many products they have. […]

Skincare for Beginners Featured Image

Skincare

Skincare for Beginners: How to Build Your Own Skincare Routine

  Skincare for Beginners: How to Build Your Own Skincare Routine Building your own skincare routine is not an easy task when there are so many different products out there. It seems like every week there’s a new trend, a new brand and it can be easy to feel like you’re left out there completely […]

African American woman with clean skin touching face

Skincare

Skin Care vs. Skin Prep

Skin Care vs. Skin Prep Since everyone loves a good analogy, I’ll make the first one that comes to mind… Skin care is to healthy lifestyle as skin prep is to shapewear. Does that make sense? If not, it will at the end of this post. (P.S. I didn’t do that well in the SATs!) But […]

Rodan & Fields Featured Image

Skincare

Inside The Brand: Rodan + Fields

Inside The Brand: Rodan + Fields As a professional makeup artist, I’m always trying to keep up with new product launches and brands, but as I’m sure you can imagine, it’s difficult. That’s why when I saw a few of my friends were selling Rodan + Fields, friends who KNOW their beauty stuff, I was intrigued. […]

Drunk Elephant Featured Image

Skincare

Get Your Skin Drunk with Drunk Elephant Skin Care!

Get Your Skin Drunk with Drunk Elephant Skin Care! It’s been a hot minute since my last post (In case you forgot, it was the Inside the Brand: Colourpop one, which you can find here), but I’m back with a short and sweet review on two really popular Drunk Elephant skincare items. In the last few years […]

Photo Editing Natalie Setareh

Skincare

The In-Visible Scars of Acne

  About a week ago, I tossed and turned all night because I felt compelled to share my journey and struggle with acne. Although I do not struggle with acne to the extent I did in my youth, my pregnancy has discolored my skin and all my old acne scars have become visible, which has […]

Spotify

iTunes

Binge listen to this makeup-centric podcast streaming straight from my heart. Recorded for makeup enthusiasts, aspiring makeup artists, and seasoned pros... this podcast is full of unbiased reflections on the state of the beauty industry, pro makeup hacks, and new ways to think about makeup.  

email me new episodes

podcast home

.

heck yes!

Expert interviews, glimpses inside the $532B beauty industry, unbiased makeup and beauty advice you can listen to on the go. Delivered straight to your inbox monthly.

the byomua podcast
tune in wherevs.

get my free makeup brush guide

.

"Let the beauty of what you love be what you do."

RUMI